This short essay is about data mining methods applied in web traffic analysis and other business intelligence. It also provides a modern look at data mining in light of the Big Data era.
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This short essay is about data mining methods applied in web traffic analysis and other business intelligence. It also provides a modern look at data mining in light of the Big Data era.
For a site owner, business blogger or e-commerce entity, there are always some variables of interest concerning web traffic and statistics. How would you predict future values of variables of interest? Variables of interest might include the number of visitors to a target website, the time each visitor spends on the site, and whether or not the visitor reaches the site’s goals. One needs to mention that these web traffic and site performance analyses are not imposed with stringent time constraints. Data mining techniques seek to identify relationships between the variable of interest and the variables in a data sample. There are at least 3 analysis models for data mining that we consider here.
The content war is currently waging on the web. What particular keywords bring organic traffic to my site? Where is my website positioned in the users’ organic search using these keywords? How does my page get top ranked? These concerns are relevant to many site owners and business bloggers. This topic is to help you to master Google Webmaster Tools (Search console) as the means to see how your page content performs before the click.
Analytics. Google. Social networks. Marketing campaign. Business Intelligence. It takes strong nerves to deal with all this in the vibrant, growing web business. The first thing necessary is to be real-time aware of what happens within an enterprise. Here I have chosen as notable some of the most usable tools for helping to monitor, visualize and compare analytics’ data.
Have you ever thought that there is a difference between such terms as “data”, “information” and “knowledge”? Often people mix and misuse them and it’s not a problem in our daily life, but when we come to Data Mining it’s good to distinguish them. Here I’ll try to show the difference in an comprehensible way.
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Selenium IDE and Web Scraping
Selenium is a web application testing framework that supports for a wide variety of browsers and platforms including Java, .Net, Ruby, Python and other. In this post we touch on the basic structure of the framework and how it can be applied in Web Scraping.
As I was searching for data mining and data visualization tools I came across the data visualization website Gapminder by Hans Rosling, the professor of Global Health in Karolinska Institute, Sweden. The website presents over a century of statistic data in visual form in graphs, the data being UN and other world organizations out-sourced.
The professor has done an extensive work with plenty of data sources for this data visualizer, and his efforts are notable.
If you need to quick extract some data from an website and you lack of tech skills of the TheWebMiner’s Get By Sample web tool is a solution for you. Get By Sample works as a cloud web scraper and therefore it may work everywhere, on many devices even tablets and smartphones.
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Data Journalism Handbook Poster
The poster is composed by Liliana Bounegru and Lulu Pinney shortly says what is in the Data Journalism Handbook. This referrence book shows how journalists can produce interesting news out of data gathered from the web.
In this video, Dale Stokdyk, explains how to scrape Search Engine Results using OutWit Hub with custom scraper.