If you were an Amazon seller, would you want to know the listing price of a product of all competitors? Since you don’t have direct access to the Amazon database, you are out of luck and have to browse and click through every listing in order to construct a table of sellers and prices. A web scraping tool comes in handy. It automatically downloads your desired information such as product name, seller’s name, price, etc. However, web scraping that requires coding skill can be painful for professionals in IT, SEO, marketing, e-commerce, real estate, hospitality, etc.
It seems beyond one’s job description if he/she needs to learn how to code in order to obtain certain useful data from the web. For example, I have a friend who graduated in Mass Communication and works as a content marketer. She wants to scrape some data from the web, so she decided to learn Python herself. It took her two weeks to come up with a page of messy codes. Not only did she waste time on learning Python, but she also lost the time she could have used for doing her real work.